How to Prep Your Marketing Plan for a Strong Start for 2026
Jaci Russo 
The end of the year can sneak up fast. But with a few strategic moves, you can go into 2026 with confidence—and a plan that’s already working for you.
Here’s how to review, reset, and realign your marketing for the year ahead.
1. Audit your current plan.
What worked? What didn’t? Where were you most consistent?
2. Revisit your goals.
Choose one clear goal for Q1 2026. Build everything around it.
3. Simplify your offers.
Tighten up your messaging. Eliminate confusion. Highlight your best-performing product or service.
4. Build your content rhythm.
Plan your content themes for January now. Batch ahead while you can.
5. Choose one improvement area.
Email list. Website. Social strategy. Pick one thing to level up instead of trying to fix everything.
2026 doesn’t have to start in a scramble. A few smart decisions now can give you clarity, momentum, and a plan that actually supports your growth.
When you're ready, here's how I can help:
- Follow me on LinkedIn: Get daily tips to build your brand.
- Marketing Membership: Monthly courses and resources to guide you on your branding growth.
- Pick My Brain: Feeling stuck? Book a call with me to get the clarity you need to improve your brand.
- Marketing Mastermind: This monthly, online, small group, roundtable provides peer-to-peer and professional guidance.
- Enroll in Plan 2 Brand: Develop your strategic brand plan in my self-paced course.
- Work with my agency: brandRUSSO's team can help you with a strategic brand plan, brand audit, or rebrand. Let's see how we can help.
Categories: : Branding, Building Your Brand, Marketing, Messaging, Strategy